Predictably Irrational PDF is a book by behavioral economist Dan Ariely. It was published in 2008 by HarperCollins. The book explores the reasons why people behave irrationally, and how understanding these reasons can help us make better decisions.
The book has received positive reviews from critics. The New York Times called it “fascinating” and “full of insight.” The Economist said it was “a brilliant and often very funny book.” And The Washington Post described it as “an engaging and thought-provoking read.”
Ariely’s research has shown that there are many situations in which people do not act in their own best interests. For example, we often choose short-term pleasure over long-term gain, and we are more likely to take risks when we feel emotional. By understanding these tendencies, we can learn to make better decisions.
Predictably Irrational has sold over 1 million copies and has been translated into over 30 languages. It is available in paperback, ebook, and audiobook formats.
Table of Contents
Predictably Irrational Summary
It begins by talking about how people are not rational. We like to think that we are but we’re not. We all have these biases that guide our decisions.
These biases come from our emotions, intuition, and social influences. And they lead us to make suboptimal decisions. The book goes into great detail about the many different biases that we all have.
Some of these biases include the sunk cost fallacy, self-herding, social proof, anchoring, and loss aversion. The book is a great read for anyone who wants to understand why they make the decisions they do. And it’s also helpful for businesses who want to understand how to better sell to their customers.
If you’re not familiar with the term “predictably irrational”, it’s simply defined as making decisions that are not in your best interest. We do this all the time, and often without realizing it.
Details of Predictably Irrational Book
Book | Predictably Irrational |
Author | Dan Ariely |
Original language | English |
Originally published | February 19, 2008 |
Category | Non-fiction, Legal opinion |
Publisher | HarperCollins |
Total Pages | 304 |
Format | PDF, ePub |
Multiple Languages Editions of Predictably Irrational Book
Predictably Irrational book has been translated into more than 26 languages and is available in over 50 countries. The book has sold over 1.5 million copies worldwide and has been on the New York Times Bestseller list for over 100 weeks.
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About the Author
Dan Ariely is a professor of psychology and behavioral economics, currently the James B Duke Professor of Psychology & Behavioral Economics at Duke University, and a founding member of the Center for Advanced Hindsight.
He was born in New York City to Israeli parents and raised in Israel. In 1992, he was seriously injured in a backpacking accident in the Negev desert, sustaining third-degree burns on over 70% of his body. After being in a medically induced coma for two months and enduring many operations, he returned to Israel to continue his studies.
Ariely graduated from Tel Aviv University with a B.A. in psychology and philosophy and went on to receive an M.Sc. in cognitive psychology from the University of North Carolina at Chapel Hill in 1996, followed by a Ph.D. in cognitive psychology from Duke University in 2000.
Ariely is the author of the New York Times bestseller, Predictably Irrational: The Hidden Forces That Shape Our Decisions, which has been translated into 30 languages and has sold more than 2.5 million copies worldwide. Ariely’s second book, The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home, was published in 2010 and became a New York Times and Wall Street Journal bestseller.
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FAQs(Frequently Asked Questions)
How many pages is Predictably Irrational?
Predictably Irrational is 308 pages long.
How many chapters are in Predictably Irrational?
There are 21 chapters in Predictably Irrational.
What is the meaning of Predictably Irrational?
The title of the book, Predictably Irrational, refers to the fact that people often make decisions that are irrational, even though they may think they are acting in their best interest.
What is Predictably Irrational book about?
Predictably Irrational is a book about the ways that people make decisions that are not in their best interest.
Who is the main target audience of Predictably Irrational book?
The book is aimed at anyone who wants to understand why people make the decisions they do.