Daniel H. Pink’s To Sell Is Human: The Surprising Truth About Moving Others PDF is a book about the art and science of selling. In the book, Pink draws on research in psychology, sociology, and economics to argue that the most important skills for success in the 21st century are not what we traditionally think of as “selling” skills. Rather, Pink argues that the ability to sell is becoming increasingly important in all walks of life, whether we’re selling a product, an idea, or ourselves.
The book was published by Riverhead Books on December 31, 2012. It debuted at number seven on The New York Times Best Seller list for hardcover nonfiction and remained on the list for thirteen weeks. As of March 2013, To Sell Is Human had sold over 300,000 copies.
The book has been praised by reviewers for its insight into the changing nature of work and its implications for the future. Critics have also praised Pink’s writing style, calling the book an enjoyable and thought-provoking read. To Sell Is Human is available in hardcover, paperback, audiobook, and e-book formats.
Table of Contents
To Sell Is Human Summary
The book starts with a brief history of selling, which the author defines as “the transfer of emotion.” He then argues that selling is no longer what it used to be. In the past, most people were in sales jobs where their primary goal was to convince others to buy products or services they may not have needed.
Today, however, everyone is in sales. Whether we’re convincing our boss to give us a raise, selling our idea for a new product, or simply persuading our kids to eat their vegetables, we’re all selling something.
The author then outlines the three keys to successful selling in the modern world: understanding what motivates people, being able to tell stories that resonate with them and using technology to our advantage. He argues that the best salespeople are those who are able to put themselves in their customer’s shoes, understand what they’re trying to achieve, and then craft a solution that meets their needs.
Details of To Sell Is Human Book
Book | To Sell Is Human |
Author | Daniel H. Pink |
Original language | English |
Originally published | December 31, 2012 |
Category | Business & Economics |
Publisher | Canongate Books |
Total Pages | 272 |
Format | PDF, ePub |
Multiple Languages Editions of To Sell Is Human Book
To Sell Is Human book has been translated into 28 languages, making it accessible to a much wider audience. The book has also been adapted into an audiobook, allowing people who are auditory learners to benefit from the content.
Book Editions | Check Now |
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About the Author
Daniel H Pink is an American author, journalist, and speaker who writes about business, labor markets, and human behavior. He has authored seven books, including the New York Times bestsellers To Sell is Human: The Surprising Truth About Moving Others (2012) and Drive: The Surprising Truth About What Motivates Us (2009).
Daniel H Pink was born in 1964 in Washington, D.C., and grew up in Columbus, Ohio. He graduated from Northwestern University with a Bachelor of Arts degree in political science. After a brief stint as a copywriter for an advertising agency, he attended Yale Law School, where he served as editor-in-chief of the Yale Law Journal.
After clerking for two federal judges and working as an attorney at a Washington, D.C., law firm, Pink began his writing career as a speechwriter for then-Vice President Al Gore during the Clinton Administration. He also served as chief speechwriter for Treasury Secretary Robert Rubin.
In 1997, Pink left government service to write full-time. His articles have appeared in a range of publications, including The New York Times, Harvard Business Review, Fast Company, and Wired. He is also a contributing editor to the online magazine Slate.
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FAQs(Frequently Asked Questions)
What is To Sell Is Human book about?
The To Sell Is Human book is about the art of selling. The author, Daniel H Pink, argues that everyone is in sales whether they like it or not. He provides readers with useful strategies on how to be successful at selling.
What is the author’s purpose for writing To Sell Is Human?
The author’s purpose for writing To Sell Is Human is to show that selling is a necessary skill for everyone, not just salespeople.
How many pages are in the book To Sell Is Human?
The book To Sell Is Human has 256 pages.
Who is the target audience for the book To Sell Is Human?
The target audience for the book To Sell Is Human is anyone who wants to learn how to sell.
How many copies of To Sell Is Human are sold?
Since the book To Sell Is Human was published in 2013, it has sold over 1.5 million copies.